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This expertly designed plugin will provide you with the power & ability to evaluate the strengths and weaknesses of new products, services and strategies before they reach the market.

More and more organizations realizing the benefits of a customer management strategy and implementing CRM systems. But successful implementation of a CRM system within an organization is easier said than done. Introduction of a CRM system requires a change in approach to customer management at the organizational level. Its not the concern of merely a department - whether marketing, sales, or IT. On top of all this, many organizations also hear scary stories of failed CRM experiments at other organization and hence, don't want to commit to a CRM strategy themselves.